Are you trying to grow your business – or get it off the ground – but your website feels like it’s just “good enough?” Don’t settle for that! Your website should be one that you’re super proud to show off. It should also be one that creates consistent income and success.
It all starts with knowing what NOT to do. Below are 3 of the biggest website mistakes that I see people making.
Bad content. It’s easy to tell when someone’s core message isn’t clear. Your website content should make several things very obvious: who you are, what you do, who you […]
If you’ve spent a lot of time and money developing a website to attract your target market and convert them to your email list or client list, then listen up!
I don’t want you to go another day without learning what could be hurting your credibility and results. If you want to maximize your potential for success then read on…
The Epic Fail
You’ve seen it. You’ve been distracted or annoyed by it. You go to someone’s website and the information is obviously outdated, the links don’t work and you end up really frustrated because you can’t get the information you’re seeking.
Epic fail […]
When’s the last time you took a really good look at your website content? Is your content current and up to date? Do you have outdated blog posts and links that no longer function (yes, the dreaded 404 Error!)? It may be a tedious undertaking, but it’s an important task that should be part of your maintenance plan.
People find your content – even the old content – on Google. You don’t want to entice them to your website only for them to find blog posts about events that took place years ago and tools that nobody even uses anymore.
You gotta keep […]
Would you believe that people have much shorter attention spans these days? Um, excuse me. Hello? Over here. Did you read that first sentence?
Okay, you get my point. But while we sometimes can’t help but laugh about the need for instant gratification these days, this actually does play a crucial role in the success of your business.
They way people prefer to absorb content has drastically changed, and you’ll need to change as well if you want people to stick around long enough to read YOUR content. Up for the challenge?
I’m filling you in on how to format your content in a way that […]
In my recent post, WordPress Website Design – How to Create a Membership Website – Part I, I provided guidance on choosing the website structure that is best for you. Now it’s time to dive into content creation (it’s a BIGGIE!).
Creating content for your membership website should be a process similar to any other content you’re creating. It should be high-value, varied and easy to access. You can create videos, blog posts, expert articles, slideshows, infographics, monthly Q&A calls, expert interviews and even feature guest bloggers who may receive a percentage of the monthly membership fees (this allows you […]
Simply put, your website is the hub and heart of everything you do online.
This is your chance to completely express who you are, what you do and the value you can add to others.
Your website is how you capture leads or build your following, and how you sell your products and services. It’s how you connect with people and get them excited to share your message.
You have a global audience at your disposal, you can’t afford not to make your website the very best it could possibly be.
There are really 6 primary goals for your website
Your website MUST […]