We all know how important advertising is for the growth of your business.
But are you taking full advantage of the newest advertising opportunities out there?
In order to successfully market your business, it’s crucial that you utilize social media platforms that allow you to target your key demographic.
Did you know that…
- Facebook has 1.59 billion users (roughly equal to the population of China)?
- Of those people, 1.13 billion log onto Facebook as daily active users (DAUs)?
- The number of Facebook users has increased 15% year over year?
Clearly this is a platform that is too big to ignore. Whatever your demographic is, it’s a safe bet that they’re part of the 1.59 billion people on Facebook.
If you’re not advertising on Facebook, then you’re missing out on one of the best marketing opportunities available.
Facebook’s sophisticated advertising mechanism allows for very specific targeting. The ad campaign structure on the platform involves three different levels: campaign, ad set, and ad. But how do you go about getting started?
That’s what we’re here for!
Melody Spencer, Social Media Specialist and Facebook Ads Expert
Melody Spencer brings to the NGNG team over 7 years experience in social media management, executive administration, project management, and customer service. She took the leap in 2014 to leave her corporate office job and focus solely on offering marketing consulting services to entrepreneurs. Melody has a passion for creating awesome social media content and customized marketing strategies for her clients. She enjoys living in beautiful Wilmington, NC, the beach, photography, traveling all over the world, wine tasting, & spending time with her friends, her husband and their 2 dogs, Lucy & Oy.