5 Tips for Optimizing Your Brand’s Facebook Presence
Post by Steve Coulson
I came across this article today on Facebook Branding and felt it was great material to share…
“So – you’ve set up a Facebook public profile for yourself, your brand or your company, and you’re starting to post content. Now what?
If you’re like me – a tinkerer and tweaker – you might be interested in ways to fine-tune your profile for maximum affect. So here are five tips to optimize your activities on Facebook, including the right way to create profile and thumbnail graphics, how to show different content to Fans and non-Fans, creating DIY vanity urls, and how managing what and when you post can lead to greater success.
1. Creating the perfect profile picture
Facebook specs recommend that profile pictures should be 200px wide, while height can vary as needed. What is less documented is how the thumbnail that Facebook uses across the system is generated from this picture.
You’ll find the system crops images when generating a thumbnail, losing information around the edge. After some initial testing, we’ve determined that there’s a “title safe” area within all images. So when you create your profile image…
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5 Tips for Optimizing Your Brand’s Facebook Presence
Post by Steve Coulson
*** Click here to see examples and information about getting a
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