Monthly Archives: March 2010

“Buzz Building” is an important part of any product sales campaign and today I’m going to teach you how to leverage Twitter in your favor. Remember the few weeks before the iPhone was release? Apple spent millions and million of advertising dollars to get the word out that a hot new phone – unlike anything else on the market – was about to release. They teased us in their promotions. They showed us many incredible features of the phone, accompanied by catchy music and smart marketing messages. Buzz Building is essential to a sales campaign because you’d want to start your sales off with a bang on Day 1. The results of Day 1 will carry you through upcoming weeks and months. All of that success truly starts with the pre-launch Buzz Building.